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Corporate
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GEMSTAR-TV GUIDE AND TELE 7 JOURS LAUNCH BRANDED VERSION OF GUIDE PLUS+ EPG IN THE FRENCH MARKET
July 20th, 2006 (Los Angeles, CA) - Gemstar-TV Guide International, Inc. (NASDAQ: GMST), announced today that the Télé 7Jours branded GUIDE Plus+® EPG has launched in France. Beginning today, French users of Gemstar-TV Guide's EPG will be able to utilize Télé 7 Jours recommendations, previews and reviews delivered directly to their TV screens
The GUIDE Plus+ system is a subscription-free, seven-day EPG built directly into consumer electronics products. It allows consumers to quickly and easily navigate, sort, select, and schedule television programming for viewing or recording, simply by pressing a button. The GUIDE Plus+ system is designed for the new generation of digital products such as DVD-Recorders, Personal Video Recorders (PVRs) and integrated digital televisions. It is already a feature of the digital recording products of major consumer electronics manufacturers such as Sony, Pioneer, Philips, Panasonic, JVC and Sharp. A leader in television guidance and entertainment, Gemstar-TV Guide is best known in France as the creator and provider of the ShowView® recording technology.
Launched in 1960, Télé 7 Jours has over 40 years of experience in guiding viewers to the best programming available on TV. The N°1 magazine and the leader in the TV magazine in France, Télé 7 Jours serves the needs of a broad family audience by offering a clear, rich and diversified content both in the listings and magazine sections. For the GUIDE Plus+ system, Télé 7 Jours’ team of editorial specialists will deliver daily recommendations of the very best programs to watch in four major categories: Movies, Sport, Children and Other. The magazine’s experts watch and evaluate the available programs, giving GUIDE Plus+ users the information they need to plan their viewing time effectively. Télé 7 Jours’ movie ratings will also be available on the GUIDE Plus+ EPG providing users with insightful reviews and helpful synopses as well as Télé 7 Jours’ well-known “7” rankings.
Télé 7 Jours is uniquely positioned to build on its brand heritage and TV industry experience to launch a Télé 7 Jours-branded version of the GUIDE Plus+ EPG in France. In addition to the flagship magazine, Télé 7 Jours also offers its readers access to TV listings via its Web site at www.tele7jours.com. The expansion into an EPG format through the GUIDE Plus+ system is a logical extension for Télé 7 Jours as it offers readers new ways to access and enjoy its premium content. The GUIDE Plus+ EPG combines TV listings information about what’s on, not only for analogue terrestrial channels, but also for digital terrestrial cable and satellite offerings.
"We are excited that Gemstar-TV Guide, the company that created ShowView® is teaming up with France’s natural partner of choice, Télé 7 Jours to bring quality guidance into the viewers’ home,” said Thierry Moreau, chief editor of Télé 7 Jours. "As a result, consumers will be able to buy a DVD/HDD recorder with the Télé 7 Jours brand displayed alongside the GUIDE Plus+ brand within the grid. Télé 7 Jours will provide personal recommendations and daily reviews of must-see program as well as entertainment ratings in the movie category. We try to be very responsive to changing consumer habits and believe this new offering will both please and satisfy our users.”
The selling of the advertising space on the GUIDE Plus+ system will be managed by Hachette Filipacchi Médias advertising sales house, Interdeco.
Lydie Levy, managing director of Gemstar-TV Guide's European division said "We are very pleased to be working with Télé 7 Jours to present its premium quality content to GUIDE Plus+ users. Télé 7 Jours is France’s premier TV information source, and Gemstar-TV Guide is the leader in EPG technology. The Télé 7 Jours-branded GUIDE Plus+ EPG will provide users with high quality content in combination with our innovative and easy-to-use interface”.
About Gemstar-TV Guide
Gemstar-TV Guide International, Inc. (the "Company") (NASDAQ: GMST) is a leading media, entertainment and technology company that develops, licenses, markets and distributes technologies, products and services targeted at the television guidance and home entertainment needs of consumers worldwide. The Company's businesses include: television media and publishing properties; interactive program guide services and products; and technology and intellectual property licensing. Additional information about the Company can be found at www.gemstartvguide.com.
About Télé 7 Jours Télé 7 Jours is a publication from the leading publishing group Hachette Filipacchi Medias (HFM), a subsidiary of Lagadere. With 260 titles world-wide, covering 41 countries, HFM has a combined annual circulation of 1 billion, with a turnover, in 2005, of 1.9 billion Euros. Throughout the world, HFM publishes 11 TV listing magazines. In France, its readership is 7.2 million (AEPM) with a weekly circulation of 1.7 million (OJD DPF 2005). The leading TV listing magazine in France, Télé 7 Jours is sold at a price of 0.95 Euro and is cheaper than other magazines in this TV listings segment.
Note to Editors: Gemstar, TV Guide, GUIDE Plus+ and ShowView are trademarks or registered trademarks of Gemstar-TV Guide International, Inc. and/or its subsidiaries. The names of other companies, products and services used herein are for identification purposes only and may be trademarks of their respective owners.
Contact:
Gemstar-TV Guide (Europe)
Gabriella Capozzi
+44 207 370 5688
gabriella.capozzi@europe.tvguide.com
Gemstar-TV Guide (US)
Bo Park
+1 212-852-7589
bo.park@tvguide.com
Télé 7 Jours
Pascal Traineau
+33 (0)1 41 34 60 00
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